If your ready for a no-nonsense book by someone in the know, Joe’s “Think First” is that book.  He is well known in the UI/UX circles and has courses and other materials available.

You would think the title of the book is obvious. How many times have you heard a pitch or seen a website and just wondered WT is going on ? Clutter or just a lack of thought out materials thrown your way with too much junk and you know  you’ll never want to return. And yes, making good UX for everyone is difficult.

User experience (UX) is the underlying basis of his writing. He lays out the foundational information that all businesses should be aware of and utilizing. His chapters are an easy read that will, as the entrepreneur, have you thinking and rethinking how your designing and deploying your project. His book although written in 2015 , is still very much a needed read, especially for those in the tech arena and your web presence team.